Monday, September 15, 2008

How to Evaluate Your Website

Your website is like a car. It can take you where you want to go, but every once in a while it needs a little tune up. You want to know that your website is going to be able to do what you want it to do and that it's running the way that it should be. Here are things that you can do to make sure that your website is in great working order and that it's running the way that it should.

One of the first things that you should do when you are evaluating your site is to reiterate your site's goals and purpose. Do you still have those same goals and purpose, or have they changed since the site first went live? When you are evaluating your site, you want to make sure that you have the same goals for your site. If you find that you have new goals for your site, make sure that your site is going to meet those goals.

The next thing that you should do is to make some time so that you can fully evaluate your website. Look at your website with a critical eye, as if you are seeing it for the first time. Click on your links and view all of your pages. Make sure that it's still accurate. You should look for things that are not important anymore or information that is outdated. When you find these types of issues, make sure that they are corrected as soon as you can.

The third thing that you should do is make a list while you are evaluating your website, because you are not going to remember everything that you want to change or fix. Depending on what you want to do, you can make a simple list in a document or you can make a spreadsheet with different sections that categorize the different areas. Each item to be fixed should have a priority, with things that are important having a high number on the list.

The last thing that you should look at when you are evaluating your site is to be on the lookout for broken links. Nothing is more annoying or frustrating for a visitor then to click on a link and have it not take them anywhere. Click on all of your links and make sure that they are all working properly, so your visitors don't have to deal with a link that isn't working.

It's always important to take time and look at your website. You want to know that it reflects what you are trying to do in your company, that there aren't any problems that need fixing, and that people who are visiting your website can find their way around. Every once in a while you are going to need to make changes, update your information, and get rid of things that no longer apply to your website and business.

You will find that your customers and prospective customers will appreciate that they are getting the most up to date information and that everything on your site is in good working order.

Information like this is extremely useful and powerful, but guidance from an expert in the industry is key. If you want more information to help you in this area, go to: http://freebusinessbuildingsecrets.com

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